Search, shortlist, and launch from one release workspace.
The product direction is buyer-first: keep creator search, shortlist logic, briefing, and launch decisions inside one release workflow instead of scattering them across email threads.
Start team introcore modules: search, shortlist, briefing, launch
team workspace for release-level decisions
creator supply intentionally concentrated
A tighter workflow page, not another vague service pitch.
Execution stays simple on purpose.
Qualify the record
Check whether the song is already moving somewhere and whether short-form under-indexes.
Assign creator lanes
Choose which lanes can carry the song without forcing the creative.
Ship one controlled brief
Keep deliverables tight so execution quality stays high.
Decide on extension
Only move into subscription if the first campaign produces real proof.
The same hard questions come up every time.
Stay inside the same operating system.
Creator search should start with fit, not creator volume.
Orangify is not trying to be an everything-marketplace. The search layer is meant to help teams find creators with believable music fit before they buy distribution.
Briefs should protect the song's natural role inside the clip.
A good music brief keeps the song embedded inside the creator's real visual world. The buyer-side job is to preserve that fit, not overdirect it.
Campaign proof should feed the next release decision.
Every campaign should leave the team with reusable proof: which lane fit, which creators belonged, and whether the song deserves more spend.
Start with the workflow that keeps release decisions coherent.
If the song is ready, Orangify can show you where creator search ends and rollout support should begin.